More details have trickled through about Disney’s upcoming streaming service, and Netflix isn’t going to be happy about it. As expected, the new platform will exclusively house all their new Marvel movies, starting with Captain Marvel, alongside other big titles like Dumbo, Lady And The Tramp and Noelle.
Interestingly, anything that’s already licenced to Netflix – including older Marvel and Star Wars movies up to and including Ant Man And The Wasp and Solo – will remain on the rival site, with Disney apparently having no plans to steal them back anytime soon. This deal also includes Marvel shows like Jessica Jones and Luke Cage.
The strategy is bound to be short-lived though, with Disney readying the service to challenge Netflix at every turn. As the mouse house prepares to consume the whole of 21st Century Fox (and its entire back catalogue), it won’t be long before “Disneyflix” is in a position to pull the plug on half of the content already on Netflix.
“We want to walk before we run when it comes to volume of content,” Disney CEO Bob Iger told Variety, also hinting that the service will initially undercut Netflix’s subscription cost. “We have to put enough on to make sense from a price-to-value relationship perspective.”
There’s no word yet on exactly when Disney’s streaming service will launch in the UK, but the mention of a cut-off point between Ant Man And The Wasp and Captain Marvel suggests sometime next summer.
The war of the streaming services continues…